What would a buyer actually pay for your MSP?

The 8 to 11x multiples in the headlines come from deals with a median size of $38.5m. This models your business the way buyers price it: by size, contracted recurring revenue, client concentration and how much of it still runs through you, anchored to verified transaction data, not broker chatter.

The detailed companion to the Know Your Number quiz. Use your actual profit and operating figures to compare buyer profiles. The full breakdown appears here.

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Your numbers

Earnings before interest, tax, depreciation and amortisation, adjusted for documented one-off costs and owner compensation above market rate. The model uses EBITDA, not revenue, for size bands.

Signed managed-services agreements only. Break-fix and projects do not count.

Modeled estimate from published broker bands and a hand-verified MSP transaction set. Not a valuation, an offer, or financial advice. Your inputs stay in this browser and are not submitted as a lead.

Fill in your numbers and the model prices your MSP the way the four real buyer types do. Anchored to verified deal comps, the same data behind the multiples research shared with MSP owners.